Job Description

Description Prime Video is searching for a talented & experienced Sr. Creative Director to manage 360° marketing campaigns for our streaming service in the U.S. As our Sr. CD, you will oversee the creation and execution of Prime Video brand marketing, including brand campaigns, mid-funnel multi-title creative, emerging audience creative, TVOD and FAST creative-across linear, digital, on-platform, social, out of home, and events. The Sr. CD will work in partnership with the Strategy, Media, and Ops team to bring the insights, campaign strategy, and comms plan to life in breakthrough assets and earned media partnerships, as well as work closely with the Amazon Studios title marketing team to deliver best-in-class marketing assets & content. The ideal candidate has a deep knowledge of entertainment or brand marketing, has worked across channels and platforms in motion and static media, approaches visual storytelling with high levels of craftsmanship. They have an elevated design ability, typographic skills, AV/film experience, and digital expertise. They have a bold portfolio of exciting on-strategy creative that meets measurable business goals and requirements. They seamlessly toggle between doing it themselves and directing others, including outside partners. They present concepts and creative strategy across all levels of leadership and drive excitement and buy-in with stakeholder teams to drive results. They expertly manage multiple projects and a large volume of stakeholders. The role will be required to be present in the office and occasionally travel to summits or shoots for priority initiatives. The Sr. CD will report to the Director, U.S. Streaming Creative and Production. Key job responsibilities - Design and write comprehensive creative briefs that apply the overarching brand strategy, audience insights, campaign objective, and customer journey to a creative approach that's unique to the particular campaign-- providing clear direction, visual inspiration, style guides, and creative big idea thought-starters. - Present these briefs to leadership and partner teams in order to have alignment before the work begins. - Have a vast knowledge of creative agencies and engage them with a brief, overseeing and directing tissue sessions, and reworking/guiding creative decks. Present decks to leadership, as well as encouraging direct reports to present. - Work as a hands-on maker to design and write static comps, motion/AV rough cuts, scripts, as well as direct post production creative choices of voiceover, music, vfx, animation and more. - Work cross functionally to be aware of shifting design needs/styles in Product UI, Sports, Studios, and Partners in order to constantly innovate and refresh. - Track the performance of the assets made, along with learnings, and creative best practices for each platform. - Work hand-in-hand with in-house editors and designers, insisting on the highest standards and consistency across all assets. Basic Qualifications - 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience - Bachelor's degree Preferred Qualifications - Knowledge of InDesign, Photoshop, Illustrator, Keynote - Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions - Experience leading creative development of innovative creative from concept to delivery - Experience managing creative (internal team of designers, copywriters, external agencies and freelancers) - Experience presenting creative concepts effectively to senior executives - Experience managing multiple projects and meeting aggressive deadlines Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $127,100/year in our lowest geographic market up to $210,300/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Job Tags

Freelance, Local area, Shift work,

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