Social Media Coordinator Job at Dear Media, New York, NY

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  • Dear Media
  • New York, NY

Job Description

Dear Media is a multi-platform media company dedicated to amplifying women’s voices and narratives. As one of the most prominent names in women’s media today, Dear Media hosts over 80 podcasts fronted by top-tier talent that focus on health and wellness, parenting, and business and entrepreneurship. With a following of more than 235M across social channels, Dear Media’s podcast slate consists of fan-favorites like “The Skinny Confidential Him & Her“ with Lauryn and Michael Bosstick; The Toast” with Jackie & Claudia Oshry; “Not Skinny But Not Fat” with Amanda Hirsch; Tay & Taylor Lautner’s “The Squeeze”; and “Girls Gotta Eat” hosted by Ashley Hesseltine and Rayna Greenberg, among others. From concept to editorial, production, distribution, monetization, live and commerce extensions, Dear Media’s 360-degree business model provides shows with unparalleled support. The company was founded in 2018 by Michael Bosstick, who co-created and remains co-host of “The Skinny Confidential Him & Her” podcast alongside his wife Lauryn Bosstick, the creator of the wellness and beauty brand The Skinny Confidential.

ABOUT THIS POSITION:

Dear Media is looking for a Social Media Coordinator to join our Content team. The ideal candidate is passionate about social media and highly crafted content creation that connects the Dear Media community through various online social platforms (Instagram, TikTok, YouTube, X, etc.). The Social Media Coordinator is responsible for building and engaging our online community through delivering inspiring, disruptive and innovative content.

Responsibilities:

  • Edit and publish engaging posts for various social media platforms such as Instagram, TikTok, YouTube & X, including writing captivating captions for content
  • Collaborate with Design and Editorial Team to build visual assets for posts & stories
  • Community management to engage with audience. Serve as a first point of contact in a timely manner for inquiries through comments and direct messages
  • Maintain brand tone of voice, optimizing messaging and language for social media posts based on our target audience’s behaviors.
  • Staying on top of social trends, relevant cultural/social themes, with an emphasis on industry happenings
  • Analyze data from social media platforms to identify and address areas for improvement
  • Work with Content Team and Content Manager to create original social media posts and contributions to the social media content calendar.
  • Develop and apply advertising techniques to boost brand awareness, engagement and growth
  • Ability to consistently meet tight deadlines.

Skills/Experience

  • Ideally 1-2+ years as a social media savant both professionally and in their private life; understanding trends, compelling content and strong social skills from fun caption writing, analysis and strategy/ideation
  • Thorough technical understanding of the primary social platforms in the space, (Instagram, TikTok, YouTube & X, etc.)
  • Excellent communications skills, able to pitch ideas to the Content Team on how to improve and grow social presence
  • Experience publishing social media content organically and using third-party tools
  • Knowledge of Adobe Creative Cloud is preferred
  • Bonus: Graphic Design experience

What does success look like in this role?

  • Creating and ideating engaging social assets and copy that make Dear Media stand out from competition, as well as other digital media brands
  • Interacting with and monitoring multiple social platforms at once driving increased social engagement with A+ social content
  • Collaborating with efficiency and effectiveness across the Content Team
  • Analyzing, reporting, and delivering feedback based on the performance across all social pages

Dear Media offers competitive salaries and benefits to all employees. Compensation is determined upon the market in which the position is located, the responsibilities of the position, the experience and skills of the applicant, and other job-related factors.

Dear Media is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Dear Media offers parental and family leave along with generous health and dental benefits for all employees.

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