Job Description

Job Summary:  

We are seeking a dynamic and experienced Marketing Manager to join our team. The ideal candidate will be responsible for developing and executing marketing strategies to promote our products, enhance our brand presence, and drive sales growth. This role requires a strategic thinker with a strong understanding of the manufacturing industry and a proven track record in marketing management.

Key Responsibilities:

• Develop and implement comprehensive marketing plans and strategies to achieve business objectives.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Manage and oversee all marketing activities, including digital marketing, content creation, advertising, and public relations.
• Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure alignment and consistency in messaging.
• Monitor and analyze marketing performance metrics to optimize campaigns and improve ROI.
• Manage the marketing budget and allocate resources effectively.
• Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers.
• Stay up-to-date with industry trends and best practices to drive innovation and continuous improvement.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
• Minimum of 5 years of experience in marketing management, preferably in the manufacturing industry.
• Strong understanding of digital marketing, SEO, SEM, social media, and content marketing.
• Excellent communication, leadership, and project management skills.
• Ability to think strategically and creatively to solve complex problems.
• Proficiency in marketing analytics tools and software.
• Strong organizational skills and attention to detail.

Benefits:

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Retirement savings plan with company match.
• Professional development opportunities.
• Friendly and collaborative work environment.

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